Country

  • Log in
  • Cart (0)
  • Checkout
  • Home
  • Shop 
    • What's Inside
    • Curated Artisan Bonbons
    • Chocolate Bar Collection
    • Venchi Italian Chocolate
    • Cluizel French Chocolate
    • Zotter Austrian Chocolate
    • Dick Taylor
    • Neuhaus Belgian Chocolate
    • Chocolopology
    • Amore di Mona
    • Kosher
    • Chocolate Subscriptions
    • Wedding and Party Favors
    • Private Party Packages
  • Fudge 
    • Shop Our Fat Ass Fudge
    • #CHOCOLOGYCARES
  • Experiences  
    • Upcoming Events
    • Corporate Events
    • Tastings, Pairings, or Team Bonding Experiences
    • Corporate Gifts
    • ChocoBridges
    • 3D CHOCOLATE PRINTING
    • Girl Scout Classes
    • Chocolate + LEGOS
  • About/Visit 
    • Visit Us
  • The Chocology Journal
  • Country

  • Home
  • Shop 
    • What's Inside
    • Curated Artisan Bonbons
    • Chocolate Bar Collection
    • Venchi Italian Chocolate
    • Cluizel French Chocolate
    • Zotter Austrian Chocolate
    • Dick Taylor
    • Neuhaus Belgian Chocolate
    • Chocolopology
    • Amore di Mona
    • Kosher
    • Chocolate Subscriptions
    • Wedding and Party Favors
    • Private Party Packages
  • Fudge 
    • Shop Our Fat Ass Fudge
    • #CHOCOLOGYCARES
  • Experiences  
    • Upcoming Events
    • Corporate Events
    • Tastings, Pairings, or Team Bonding Experiences
    • Corporate Gifts
    • ChocoBridges
    • 3D CHOCOLATE PRINTING
    • Girl Scout Classes
    • Chocolate + LEGOS
  • About/Visit 
    • Visit Us
  • The Chocology Journal
  • Country

Chocology Today

Slow Down and Discover

August 10, 2026

Sometimes the most interesting chocolate stories begin long before the chocolate.

One of the things I love most about what I do is watching someone taste something they thought they knew—and suddenly discover something completely different.

It happens often when I lead a chocolate tasting—and this week, it happened more than once.

First, with three chocolates that were all 77% cacao. Then again on Sunday, when we discovered what chocolate, olive oil and balsamic vinegar have in common.

Three fruits. Three very different journeys. And so much to discover when we slow down long enough to notice.

When 77% Doesn't Taste Like 77%  ...huh?

77% • 77% • 77%
Same percentage. Different origins. Different chocolate.

This week I had so much fun leading a Chocology 101 experience at Syosset Library.

We tasted three Goodnow Farms single-origin dark chocolates side by side—all 77% cacao.

On paper, they sounded almost identical.

Then everyone tasted them.

The reactions around the room were so much fun to watch. People couldn't believe how different they were.

Same percentage. Completely different experiences.

That's one of my favorite discoveries to share because it opens the door to a much bigger chocolate story.

Just like wine and coffee, where cacao is grown matters. Soil, climate, cacao variety, fermentation and the choices of the chocolate maker all influence what we eventually experience as that chocolate melts on our tongues.

All 77%s are not the same.

And you don't need to be a chocolate expert to recognize the differences. You simply have to give yourself enough time to notice them.

That's why every tasting begins with The Art of the Chocolate Tasting Ritual.

Don't rush.

Take a moment to look at the chocolate first. Notice its color and appearance. Smell it before you taste it. Then let it begin to melt and pay attention to what develops.

There is no right answer. Only curiosity.

It's amazing what chocolate will tell you when you give it a little time.

Sunday's Discovery: Three Fruits

That same idea—slowing down and noticing—followed us right into Sunday's Chocology in Bloom experience.

This time I started with a different question:

What do chocolate, olive oil and balsamic vinegar have in common?

The answer surprised quite a few people.

Olives. Grapes. Cacao.

Three fruits. Three remarkable journeys. And three foods whose flavors can be influenced by where they're grown, how they're handled and the choices made along the way.

We spent the afternoon experimenting with artisan olive oils, aged balsamic vinegars and our Chocology fudge—and then the curiosity took over. We brought in other chocolates and cheeses from around the shop and started exploring even more combinations.

And experimenting really is the right word.

There were so many possible combinations between the fudge, olives, cheese, oils and balsamics that everyone could make discoveries of their own.

There wasn't a right pairing or a wrong pairing.

There was simply:

What do you notice?

And that's exactly what I wanted.

A Few Favorite Discoveries

While there were no right or wrong combinations, a few pairings had people coming back for another taste.

One was:

Chocology Lemon Drop White Chocolate Fudge + Lemon Olive Oil

[PHOTO: Lemon Drop White Chocolate Fudge + Lemon Olive Oil]

This week's discovery: Lemon Drop White Chocolate Fudge + Lemon Olive Oil.

The additional citrus from the olive oil made the fudge feel brighter and fresher and brought out something we hadn't necessarily noticed when tasting the fudge on its own.

Another combination people loved was:

Dark Chocolate + Raspberry Balsamic

The rich dark chocolate and bright fruitiness of the raspberry balsamic created a completely different experience.

Neither pairing was about deciding which one was "best." The fun was noticing what changed.

That's one of the things I love about pairing. It isn't always about putting together two things that already taste alike.

Sometimes one ingredient reveals something in another that you hadn't noticed before.

And suddenly, a chocolate you've tasted many times becomes an entirely new experience.

Those moments of discovery are why I love doing this.

Sometimes the smallest bite leads to the biggest discovery.

And We're Not Finished Yet...

Later this month, Chocology in Bloom continues as we explore Chocolate & Aromatherapy.

We'll turn our attention to our sense of smell and discover just how much aroma influences what we think we're tasting.

Join Tara Penske and me as you create your own custom aromatherapy blend—and then discover the chocolate I choose to pair with it.

We've planned two opportunities to join us—a Sunday morning workshop and, for those who can't make it during the day, a Monday evening workshop.

I have a feeling there will be a few more surprises.

In the meantime, remember:

Tasting chocolate isn't about how much chocolate you taste. It's about how mindfully you taste it.

Slow down. Be curious. Notice what happens.

I hope you'll stop by and discover something new with us.

Notice • Discover • Savor

Linda Johnson
Chocolate Educator • Curator • Presenter


Continue Reading

Chocology in Bloom Continues... A Week of Community, Music, Honey & New Discoveries

August 01, 2026

One of the greatest joys of Chocology in Bloom has been watching chocolate bring people together in unexpected ways. This week was filled with music, new friendships, sensory discoveries, honey pairings, and a reminder that the best experiences are the ones we share.

Continue Reading

Chocology in Bloom Continues: Cheese, Chocolate & Wonderful Discoveries

July 26, 2026

One of the sweetest discoveries at our first Point Reyes Cheese & Chocolate Experience wasn't on the tasting board—it was the wonderful people who shared the journey.

Continue Reading

Thank You for a Wonderful Weekend… Another Discovery Awaits This Sunday

July 21, 2026

Discover how aroma transformed chocolate last weekend—and join us this Sunday for a special Cheese & Chocolate Pop-In inspired by Point Reyes.

Continue Reading

Meet Our Aroma Discovery Partner

July 05, 2026

Why do we always smell chocolate before tasting it? Meet Tara Penske of Amadeus Aromatherapy, Chocology's Aroma Discovery Partner for Chocology in Bloom, and discover how aroma influences flavor. Join us this summer as we slow down, engage our senses, and experience chocolate in an entirely new way.

Continue Reading

Chocology in Bloom

July 02, 2026

Summer is in full bloom, and so is Chocology. Join us July 1–August 31 for a seasonal celebration of chocolate, flowers, herbs, fruit, and aroma. Through guided tastings, sensory experiences, and new discoveries, you'll learn why chocolate is something to notice—not just taste.

Continue Reading

Chocology Recognized Best of Long Island 2026 --Chocolatier

July 02, 2026

Chocology Unlimited is honored to be recognized as Best of Long Island 2026 – Best Chocolatier. Discover the story behind the award, our passion for craft chocolate, and why we believe chocolate is never just chocolate.

Continue Reading

From Stony Brook to Salon du Chocolat NYC

February 28, 2026

There are times when your work brings you exactly where you’re meant to be.

From our tasting table in Stony Brook to the floor of Salon du Chocolat NYC, this journey continues — rooted in craft, curiosity, and conversation.

Next weekend, Chocology will be at Salon du Chocolat NYC, the world’s most celebrated chocolate event, joining producers, chocolatiers, pastry chefs, and chocolate lovers from around the globe.

Salon is more than tastings.

It is agriculture.
It is craft.
It is community.

It is where cocoa producers and chocolate makers stand side by side — sharing knowledge, honoring the fruit, and celebrating the people behind it all.

That spirit of craft and conversation continues in my Taste & Learn: Wine & Chocolate session on Sunday at 1PM.

Wine and chocolate are both fruit.

Both are transformed by fermentation.

Both express their region.

When tasted intentionally, they reveal structure, transformation, and harmony. During the session, we’ll be pairing two of our longtime favorites with Banfi Italian wines:

Castronovo White Salted Lemon 

Amano Raspberry Rose 

Sip.
Taste.
Sip again.

Notice how the wine sharpens, then softens.
Notice how sweetness integrates.
Notice how structure shifts.

If you’re attending Salon, please stop by and say hello at Booth 115.

At Chocology, we believe:

White isn’t wrong.
Milk isn’t basic.
Not all 77%’s are the same.

Because we’ll be representing at Salon, our shop hours will adjust slightly next week:

Tuesday–Thursday: 12PM–4PM
Closed Friday, Saturday & Sunday (March 6–8)

We reopen Monday, March 9 at noon and then return to regular hours.

DON'T MISS OUT!

If you’re thinking of joining us, you can receive 20% off tickets using our code: CHOCOLOGY.

I would truly love to see you there.

Whether you visit us at Booth 115, join the Taste & Learn session, come see us at the shop, or simply continue following along from afar, thank you.

Your curiosity, your support, and your willingness to taste with intention make this journey possible.

From Stony Brook to Salon du Chocolat NYC — the conversation continues.

Warmly,
Linda

Continue Reading

Honored to Join Salon du Chocolat NYC — As an Exhibitor and Advisory Council Member

January 27, 2026

Chocology is honored to be invited to exhibit at Salon du Chocolat NYC 2026 and serve on its Advisory Council. A meaningful milestone rooted in fine chocolate, tasting, and conversation.

Continue Reading

Exciting News from Chocology: Salon du Chocolat New York Is Coming This March!

November 30, 2025

Exciting News from Chocology: Salon du Chocolat New York Is Coming This March!

Being part of the Advisory Council for Salon du Chocolat New York has been one of the sweetest honors of my year. This show is the premier chocolate event in New York — and the largest in the United States. It brings together some of the most talented chefs, master chocolatiers, pastry artists, and cocoa visionaries from around the globe.

Last year I left inspired by the craftsmanship, storytelling, and heart that goes into fine chocolate. This March will be no exception — in fact, it will be the best one yet.


✨ Why Salon du Chocolat Is So Special

Salon du Chocolat is much more than a show. It’s a full day of:

  • Tasting extraordinary chocolates from around the world

  • Watching live demos from celebrated pastry chefs

  • Meeting bean-to-bar makers and hearing their stories

  • Enjoying chocolate-inspired fashion, art, and interactive exhibits

  • Discovering new flavors, new makers, and new favorite bars

If you love chocolate (and of course you do!), this event is an unforgettable experience.


🎟 A Sweet Deal: Buy One, Get One Free

I’m sharing this now because I want my Chocology community to hear about an amazing, limited-time offer:

Salon du Chocolat New York is running a Buy One, Get One Free ticket deal all weekend long.

It’s their way of making the show more accessible so more people can enjoy the magic.

👉 The deal ends Monday at 11:59 p.m.
👉 When it’s gone… it’s gone!

This is the perfect opportunity to bring a chocolate-loving friend, spouse, colleague, or family member for a full day of chocolate and fun.


💛 Let’s Celebrate Together

As we celebrate 10 years of Chocology, being part of the Advisory Council feels especially meaningful. I can’t wait to help bring the world of fine chocolate even closer to New York — and support the makers and creators who inspire us every day.

If you plan to attend, please let me know — I’d love to meet you there!

Stay sweet,
Linda
Advisory Council Member, Salon du Chocolat NYC

Tickets: https://www.eventbrite.com/e/salon-du-chocolat-nyc-2026-tickets-1367292571889?aff=WEBSITE

More about the show: https://www.salonduchocolatnyc.com/

Continue Reading

Our sign says “Chocolate Shop.” What’s inside is a journey.

September 29, 2025

Our sign says “Chocolate Shop.” What’s inside is a journey.

Not candy—curated. Bean-to-bar, rituals, and stories in every bite.

People often pop in after seeing our little road sign that simply says Chocolate Shop. Some expect rows of candy jars; others imagine mass-market bars. Once they step inside, they learn: this isn’t a candy store. It’s a chocolate journey.

What you’ll find at Chocology

-Bean-to-Bar Bars — carefully curated, single-origin, artisan-crafted. Explore our Bean-to-Bar Collection.

-Storytelling in Every Bar — meet the people and places behind each bite.

-Curated Bonbons — indulgent, gift-ready, and seasonal.

-Linda’s Tasting Ritual — smell • melt • notice • savor (chocolate is meant to be experienced).

-Global Flavors — France to New Zealand, plus standout American makers.

-Pairings — from cheese to coffee, tea to wine, beer, and spirits (alcohol off-site)—if you love it, we can pair it. (ask about private events).

-Experiences — tastings, pairings, and sensory journeys for small groups.

-Workshops & Events — in person or on Zoom. See Workshops.

-Creative Event Planning — custom-designed experiences for private, community, and Corporate Events.

-Always Something New — limited editions, seasonal finds, and surprises.

-Chocolate History — how cacao connects cultures and centuries.

-Community — building sweet connections through chocolate.

Credentials

-Advisory Council — International Salon du Chocolat (NYC) 2026

-Proud nominee for Best Chocolatier, working with the world’s top makers.

Every visit promises something unique and unforgettable—an experience that deepens your appreciation for fine chocolate. At Chocology, chocolate isn’t just a treat; it’s a story, an experience, and a connection. 💛

Making Chocolate Personal

We share maker histories, tasting notes, and fun facts—so chocolate becomes personal. Discover cacao’s life cycle from farm to finished bar. Through programs like The History of Chocolate, Opening a Fresh Cacao Pod, Women in Chocolate, and Travel the World with Chocolate, we bring chocolate’s journey to life. Every palate is unique—we help you find what delights you most.


✨ Next time you see our sign that says “Chocolate Shop,” know that behind the door is more: a world of discovery, flavor, and connection waiting to be explored.

Come taste with us (or join on Zoom).

Ready to taste? Book a Private Tasting

Just browsing? Shop Bars or Join a Workshop


— Linda

FAQ's

     -Is this a candy store? No—curated bean-to-bar chocolate and mindful tastings.

     -Do you have bonbons? Yes—curated, rotating, seasonal selections.

     -Do you do wine pairings? Yes, at partner venues (off-site).


Continue Reading

Ten Years of Chocology: A Decade of Sweet Connections

August 31, 2025

Last week I spoke with my first corporate client from a decade ago—and moments later an order arrived from one of our very first fudge customers. It hit me: wow, it’s been more than ten years. In that time I’ve watched families grow, babies arrive, and new chapters begin—reminding me that Chocology is a bridge between people, not just a business. Our RED values—Relationships, Education, and Distinction—have guided every tasting and class. Five months after we opened our Stony Brook shop, the world changed, and we adapted—launching an online farmers market with 40+ partners to deliver comfort and care. Success isn’t always loud; it’s the quiet courage to show up and lift others, one small act at a time.

Continue Reading

1 2 3 … 12 Next
Quick links
  • About Us
  • Shop Our Chocolates
  • Meet Me at the Bar --the Craft Chocolate Bar
  • Venchi Italian Chocolate
  • Cluizel French Chocolate
  • Neuhaus Belgian Chocolate
  • Zotter Austrian Chocolate
  • Castronovo
  • Chocolopology
  • Amore di Mona
  • Crow and Moss Chocolate
  • Shop Gifts
  • Shipping Policy
  • Blog
  • Connect With Us
  • Chocology 101
  • FAQ
  • Recurring Gifts
  • Terms of Service
  • Refund policy
  • Valentine's Day
Sign up for our newsletter

Sign up to get the latest on sales, new releases and more…


Country

© 2026 Chocology Unlimited. POS and Ecommerce by Shopify

American Express Apple Pay Diners Club Discover Mastercard Shop Pay Visa